Each gallery space is uniquely situated with white walls surrounded by individualized architecture dependent on the old New York City building’s feel. The space is created to be exhibition focused. The purpose of the white walls is to continue with the motif of the very mundane elements of the gallery’s mysterious exterior. The colors included on the walls, flooring, windows, and other architectural elements keep the art the main focus in the viewer’s eye. Curators of the gallery pay attention to how the work plays in the space within the gallery. With guidance from the artist the art is situated to create the best visual application within the gallery space. Ultimately every work needs curation. The curator is able to recognize what kind of work the art is and what kind of space the art need to be represented in and how.
Artists are only selected through recommendations. It is taboo for an artist to walk into a gallery with their portfolio in hand and passion in their heart. Just like every profession in the world, the art world is about networking, connections, and who you know. Artists must have previous exposure before ever being excepted by a gallery.